🔗 Share this article Cowboys Proprietor Jones Fined $250,000 for ‘Accidental’ Obscene Gesture toward Fans The NFL has levied a substantial $250,000 fine on Dallas Cowboys proprietor Jones for an action he describes as an “unintentional” obscene gesture made toward attendees during a recent contest at MetLife Stadium. Widely circulated footage appeared to show Jones flashing his middle finger at Jets fans, but Jones insists he was actually giving a thumbs-up to Cowboys fans in attendance as his team clinched a 37-22 victory. “That was regrettable. That was kind of an exchange with our fans out in front of us,” Jones explained during a radio appearance. “Present was a swarm of Dallas supporters—not New York fans, Cowboys fans. The whole venue was filled with enthusiasm for the Cowboys.” He further emphasized that the gesture was completely unintentional, happening amid the elation following the team’s last score. “I simply put up the incorrect finger,” he remarked. “It was accidentally performed. This is sincere. Should you call it accidental, you can. However, it got resolved rapidly.” Historical Context for Proprietor Fines This is not the first time an league proprietor has been fined for inappropriate behavior. Previous cases involve: Panthers proprietor Tepper was penalized $300K for tossing a beverage at fans in January 2024. Former Tennessee Titans proprietor Adams received a $250,000 fine in 2009 for a comparable obscene gesture. Jones, a figure who is known for his media savvy, reportedly has an approximate wealth of $16 billion, so the penalty manageable for the wealthy owner. Offseason Controversies and Public Attention The incident follows a controversial preseason for Jones, who encountered significant backlash from the Dallas supporters after the team dealt key defensive player Parsons to the Green Bay Packers. Moreover, Jones was a central subject in a Netflix documentary that explored his influence in building the Cowboys into the world’s most valuable sports franchise, even with its recent championship drought. The NFL’s action to penalize Jones underscores its continuing initiative to uphold proper behavior among all franchise representatives, irrespective of their position or financial standing.